EBOOK or EPUB Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
Douglas B. Laney ë 6 eadRe x The Confederate Privateers ray your data in a consistent andobust way For instance it is mind boggling that some airlines customer loyalty card data is worth than the airline itself Therefore treat your data like it actually is a eal asset according to accounting standards and this is where the book provides great interdisciplinary insights and processes of best practice interdisciplinary insights and processes of best practice doing soGreat uote p 59As on CIO for a large insurance company ecently admitted to me It is silly that someone around here has an inventory or our office furniture but nobody in the company has an inventory of what data we haveThe outcome of following the book is the solid groundwork to become a data driven organizationEnjoy Worth a The Placer read if youe interested in the dynamics of data as an asset and you e not allowed "TO OWN IT SO THERE IS A WHOLE RAFT "own it so there is a whole aft different issues to deal with to monetize it More of a business person s book than anything else it is ather dry in places but offers some insights into understanding the value of data that are important Not only does this book clearly make the case
FOR BUSINESSES TO UP THEIR GAMEbusinesses to up their game elation to information it also provides a way forward that can be used to develop a vision strategy and actions to make the most of the opportunities. Ethods for uantifying information asset value and tactics for using information as your competitive edge to drive growth. Nvestible it s not improvableDoug does this by challenging organisations to monetise measure and manage their information assets He uses great anecdotes from around the world and does so in a very eadable style There are also pages of "practical how to steps that create a great action planThis is a must ead book for any "how to steps that create a Great Action PlanThis Is action planThis is must ead book for any who wants to embark on the adventure that is digital transformation I highly ecommend the Infonomics book for all levels in an organization and for both business finance and technical people to absorb and adopt the concept and way of thinking Also it is certainly a must ead for all Chief Data Officers or in spe because it facilitates the talk about information as one of the most important assets to behave like it in ealityTo be truly successful in a pervasive digital transformation you need to put data and information before digitalization and make sure that the foundation is in order and solid One core aspect of that is to treat your data and information as a corporate asset instead of just an exhausta cost Only then you have a chance to gain an effective competitive edgeThe key point is that the hidden economic monetization potential of your data and information can only happen when you manage and measu. Treating it as one One of CIO Magazines top five must ead books of the year Infonomics provides the foundation and This is a phenomenal book This is also an important book as "it successfully contextualises the value and power of data This book is "successfully contextualises the value and power of data This book is eading for all data professionals A great Schätze Aus Dem Musée Picasso, Paris read on a uniue but important viewpoint of data I don t think I ve highlighted or put as many post its in a book before Not much to add that others haven t but will be taking it models and applying them to help us value data and data projects that currently are difficult to uantify A mustead book if you are an Information Governance or Data Governance specialist Infonomics is an important book that cuts to the heart of the business of information For too long organisations have used technology as a convenient proxy for information because technology is tangible has an official financial value and is something that senior executives can be shown to prove that money was spent wisely Meanwhile information languishes in a challenging place intangible endlessly Letters to Rollins replicable undiminished with use and completely invisible to the CFO who s not allowed toecord information as an asset on the balance sheetDoug sets out to address the curse of Information If something can t be valued it isn t valuable If it isn t valuable it isn t investible And if it isn t The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and.
Douglas B. Laney